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TRY TO EMPOWER YOUR ONLINE COMMUNITY TO DELIVER YOUR BRAND’S STORY AS THEY SEE IT

Home  >>  Uncategorized  >>  TRY TO EMPOWER YOUR ONLINE COMMUNITY TO DELIVER YOUR BRAND’S STORY AS THEY SEE IT

TRY TO EMPOWER YOUR ONLINE COMMUNITY TO DELIVER YOUR BRAND’S STORY AS THEY SEE IT

   Uncategorized   August 7, 2017  No Comments
There are two main ways to source user generated content which are crowd sourced content, where you find consumer images that identify your brand through their lens, or social listening, which involves using social tools to communicate with brand advocates who publicize your brand’s story.Make sure your brand’s story is relatable to online consumersTo create an emotional link between your brand and your online consumers your story needs to be relatable to a broader audience.Stories that transcend culture and connect with a universal audience have the most consumer impact.When you are developing your narrative it’s important to think, “is this story attainable for the average social media user” and, if so, you’re on the right track.

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